Show Flat in Dalston, London

This had originally been a new build development with bare shell spaces for sale, but they had not sold, and the owners had gone bankrupt. It was then bought my client, who decided to develop all the shells and sell them as completed dwellings. I worked on the interior layouts of the flats and as usual designed all the lighting and electrical layouts etc.

Because the outside had a long courtyard with a metal walk way running around it at the first floor level, it felt rather reminiscent of a prison. To counteract this I suggested putting striped fabric awnings over various doorways and we welded small metal baubles, at regular positions along the black and basic metal balustrading, and painted them in antique gold. This along with numerous window boxes of flowers all helped to soften the area without an immense budget.

Because I felt that they would have trouble selling these flats if the show flat was furnished in a predictable minimal urban style, I suggested instead, that we should be showing people 'that you don't have to live in Chelsea to have a Chelsea flat'. The outcome was a much softer, more feminine look.

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